Packwoods

I led the 3D design vision across multiple product lines and brand expressions for Packwoods.

From high-end packaging and playful animations to immersive spatial renders and bold product drops, I created a cohesive visual world that reflected the brand’s mix of luxury and street.

Working closely with the marketing team, I developed assets used across e-commerce, social media, and in-store displays – translating Packwoods’ “We Roll Different” attitude into a full-spectrum brand experience.